Tag Archives: Business

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Episode #50 How Advisors Can Reverse a Client’s Negative Relationship with Money with Ellen Rogin, CPA, CFP®



To say that people have an emotional relationship with money would be an understatement!

While you may be a CFP, or a ChFC, or any number of the many certifications available in this industry, perhaps the most important thing you could do to serve your clients is obtain an PhD in psychology.  (Smile)

Today, my featured guest and I are going to talk about some of the emotions both YOU and YOUR CLIENTS have around money – especially when the market and/or the economy are sagging or volatile.

Much has been written about the beliefs and emotions around the relationship with money that our clients bring with them, and its impact on the work we do.

That being said… YOUR beliefs and emotions around money will shape your thoughts, decisions, and ADVICE. For you and for your clients, these beliefs and emotions are often unconscious, but need to be considered in order to create the best possible plans and recommendations for your clients.

Your clients bring their money stress to you. How you receive that stress, how you handle your own money stress, and the energy you bring to youe client meetings can help you build the strongest possible client relationships. 

In this episode, Referral Coach Bill Cates interviews Ellen Rogin CPA, CFP®, Abundance Activist, Financial Intuitive, and a New York Times best-selling author. This interview is an exploration of how your clients’ emotions and beliefs interact with your own emotions and beliefs – to either reduce or increase client stress.

Bill and Ellen discuss: 

  • The biggest mistake advisors make during client meetings.
  • A study that demonstrates that when a client is fearful about their money, their IQ goes down, along with their capacity to make intelligent decisions. 
  • The emotional aspects of people’s relationship with money, and how it affects both advisors and clients.
  • Why a down or volatile market can be the best time for acquiring new clients.
  • How most advisors stay on the surface with their clients when digging a little deeper will serve both the client and the advisor. 
  • Why advisors should regularly check in on clients’ fears and concerns to provide ongoing support and reassurance. 
  • Why advisors need to bring intentional energy to their client meetings.
  • How advisors can thrive and grow their businesses during economic downturns.
  • The benefits of practicing gratitude, such as lower stress, longer life, better health, and increased income.
  • How your acts of generosity can reduce stress and attract more business.
  • …And more!

Resources: 

Connect With Bill Cates:

Connect With Ellen Rogin:

About Ellen Rogin:

Ellen Rogin is a money expert and financial intuitive who helps people transform their relationships with money so they can have happier, more abundant lives. Her book, Picture Your Prosperity, was a New York Times bestseller, and her work has been featured on CNBC, ABC, NPR, TIME, and Oprah Magazine.

As a CPA and CFP®, Ellen worked for many years as a traditional financial advisor before selling her successful wealth management firm. She now combines her intuitive abilities and financial experience to connect with the energy of money and deliver “Messages from Money” to her clients. Sounds weird? It did at first to Ellen, too! Yet people worldwide have found her understanding of their relationships with money to be uncanny.

Ellen’s consultations help people gain insights on how to grow their businesses, expand their wealth, and bring an increased sense of peace around money. She is also a sought-after speaker and has trained and coached thousands of conscious financial advisors and entrepreneurs worldwide to use the “Art of Prosperity” to grow their businesses and their wealth.

Ellen serves on the Board of Directors for Metropolitan Capital Bank and Trust and The Ghana Scholarship Fund. She earned her MBA at NYU Stern School of Business.


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Ep. #18 – How to Produce Results at Levels Most Advisors Dream of With Robert Petrocelli



If you ever doubted that hard work, along with a competitive mindset doesn’t pay off, you will want to listen to this episode.

In this episode, Referral Coach Bill Cates talks with Bob Petrocelli, founder and managing director of Petrocelli Financial Services, LLC. With 42 years in the business, Rob will discuss what has brought him to the top of his game and kept him there for many years.

Robert discusses how: 

  • his business is growing from meeting with accountants and attorneys to create productive relationships
  • his key staff person supports his process for client acquisition
  • he uses his competitive nature shows up in his business
  • one of his largest clients came to him from cold calls

Resources: 

Connect With Robert Petrocelli, Jr.:

Connect With Bill Cates:

About Our Guest:

Since 1979, Robert Petrocelli, Jr. has been providing holistic financial strategies to business owners, individuals, and families that help them protect their assets and meet their long-term financial objectives. Building his own business from the ground up, he has a complete understanding of what it takes to create and conserve wealth while managing the taxation of income and assets during the working years and in retirement. His experience and ongoing education have provided him with great expertise in all areas of estate planning, employee benefits design and management, and investment services.


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Ep. #14: Financial Advisor Best Practices – What’s Working (and What’s Not)?



Despite all the challenges in reaching qualified prospects, some advisors are doing quite well, while others are not rising to the challenges that we all face. So, what are the financial advisor best practices that separate the wheat from the chaff?

In this episode, Bill Cates interviews Mark Williams, president and CEO of Brokers International, to discuss what we need to think about and do to connect with more Right-Fit Clients™.  Mark speaks to hundreds of financial professionals each year, so he’s in a unique position to see what’s working and where advisors are wasting their resources of time, energy, and dollars.

Bill and Mark discuss:     

  • The top 3 challenges that financial professionals face in terms of client acquisition today.
  • The financial advisor best practices that he believes are gamechangers.
  • Is LinkedIn the “New Cold Calling?”

Connect With Mark Williams:

Connect With Bill Cates:

About Our Guest:

Mark Williams is the President and CEO of Brokers International, one of the industry’s largest field marketing organizations — providing annuity and life insurance solutions to independent insurance and financial professionals across the nation.

Few executives have Mark’s breadth of experience as a differentiator and success across every aspect of the industry. He grew up in an insurance family and has licensed, sold and had exposure to almost every financial vehicle that can be used as a solution to a customer need. He has held crucial roles as an agent, stock broker, independent distributor, captive agent, and head of an FMO.

Mark has a proven track record driving transformation, having helped transform companies such as Allianz, The Hartford, and GamePlan from the inside out. He has spent his career leading sales growth in fixed indexed annuities, life insurance and fixed universal life products as well as directing mortgage leads, developing marketing programs for independent financial professionals and leading strategic initiatives.

Currently, Mark is focused on the future of the insurance industry: from the disruptions of InsurTech and robo-advisors to the changing demographics and needs of customers. He also is an avid mentor helping financial professionals navigate the industry.

 


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Ep. #13: Using Philanthropic Leadership to Grow Your Business and Serve Your Community With Jeff Chaddock



It can be personally rewarding to make a contribution to a philanthropic cause to impact your community. But can philanthropic leadership be professionally rewarding as well?

In this episode, Bill Cates speaks with Jeff Chaddock, a private wealth advisor at Envisage Wealth. Jeff has philanthropy in his DNA, which has been extremely helpful for the charities and people in his community, and has been instrumental in making him a go-to advisor for many.

Jeff discusses:

  • How Jeff uses philanthropic leadership to grow his business
  • What the elements of ‘the trifecta of difference’ can mean for your business.
  • How Jeff has created his incredible business––and what kept him going through doubt
  • Why you should create experiences that have a ‘shelf life’


Resources: 
 


Connect With Bill Cates:


About Our Guest:

Jeff Chaddock: With over 32 years as a Private Wealth Advisor, Jeffrey Chaddock, CRPC® , APMA® is the CEO of Envisage Wealth, with four offices across Ohio. Jeffrey’s firm manages over 2.5 billion in client assets.  Jeff differentiates his practice by providing numerous civic, social, and educational opportunities for his clients and their guests.  Jeffrey is heavily involved in numerous charitable organizations and serves on the board of trustees at The Ohio University Foundation, where he established the Jeffrey D. Chaddock Endowed Scholarship program.


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Ep. #12: Using the “Wow Factor” to Maximize Client Engagement & Create Advocates with Scott Miller



An engaged client is someone who feels connected to your value and connected to you as an advisor.

Is your business truly maximizing client engagement?

In this episode, Bill Cates speaks with E. Scott Miller, Vice President and Investment Officer at Wells Fargo Advisors. Scott shares how he has created the “wow factor” in his business relationships, and how his client engagement strategy has led to incredible loyalty and, in many cases, a number of referrals.

Scott discusses:

  • The positive impact of using the ‘wow factor’ in your business
  • Some examples of how he has created incredible client engagement and loyalty
  • What he does differently in his business to build loyal business relationships
  • And more!

Connect With Scott Miller:

Connect With Bill Cates:

About Our Guest:

Scott Miller’s experience focuses on the construction and execution of investment strategies for long range retirement and estate planning strategies. His fee-based approach enables him to create tailored financial strategies to help meet specialized wealth management needs. He assists in the design and implementation of qualified retirement plans, and helps plan sponsors manage their fiduciary liability. He advises plan participants how to effectively allocate their retirement investments for maximum diversification and growth potential within stated risk parameters.


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Ep. #11: How to Grow Your Business Without Prospecting With Randy Carver



Stop prospecting … and let your clients prospect for you! 

Creating great relationships with your clients who value the work you do and value you as a professional will open up the doors to many more in-segment clients.

In this episode, Bill Cates speaks with Randy Carver CRPC®, CDFA®, President and CEO at Carver Financial Services, Inc. Randy discusses how he and his team have brought in 25 new relationships along with $100 million in assets over the last three months without doing any prospecting.

Randy discusses: 

  • How he has found incredible growth in his business over the last few months
  • Why it’s important to differentiate yourself from other investment firms
  • How to get your clients to do the prospecting for you

Resources: 

Connect With Randy Carver:

Connect With Bill Cates:

About Our Guest:

Randy Carver was born in New York City, grew up in Baltimore, Maryland, and spent his teen years in Toronto, Canada. As a teenager, Randy started and ran several successful businesses, including a catering firm and two home renovation companies. He attended Oberlin College where he earned his degree in economics. Upon graduating in 1987, Randy opened a branch office for a regional brokerage firm in Mentor, Ohio. The office became one of the company’s most successful within three years.


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Ep. #4: Building a Financial Advisor Business Plan that Aligns with Your Ideal Life with Peter Oldziey CFP®



Most financial advisors get into this business to create freedom and flexibility in their lives. The problem is, very few actually achieve that. Instead, they are tied to their business. The business owns them.  Can you relate to the pain of this unhealthy scenario? If so, how do you create a financial advisor business plan that is actually in alignment with the life you WANT to lead?

In this episode, Referral Coach Bill Cates, CSP, CPAE is joined by Peter Oldziey CFP®, of Peter A. Oldziey & Associates. Peter discusses his vision for his ideal life and business, and how he executed a business plan that created both.

Peter discusses: 

  • What triggered his decision to pursue his dream business and ideal life. 
  • How he homed in on providing unique client experiences.
  • How his financial advisor business plan evolved into being “by-referral-only.” 
  • Why and how he used different forms of accountability to ensure his success.

Resources: 

Connect With Bill Cates:

About Our Guest:

Early in Peter Oldziey’s CFP® education career he realized he was an entrepreneur at heart and embarked on a career as a financial advisor. Peter has had his own practice in Dover, Delaware since 1986. Along with building a flourishing practice, Peter has put a high premium on professional development earning the designations of Chartered Financial Consultant (ChFC) in 1990 and CERTIFIED FINANCIAL PLANNER™ certificant in 2000.


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Ep. #3: How a Business Friendship Can Turn a Loyal Client into an Advocate with Lester Matlock CFP®, CRPC®, APMA®



Many financial advisors like to keep an arm’s length distance between themselves and their clients, keeping everything strictly on the professional level.

But many of the most successful financial advisors are doing the opposite.

In this episode, Referral Coach Bill Cates, CSP, CPAE is joined by Lester Matlock CFP®, CRPC®, APMA®, private wealth advisor. Lester discusses his Bucket List Campaign and how he creates a business friendship with clients, so they become his biggest advocates. 

Lester discusses: 

  • Why he sold part of his practice to focus on a more targeted market.
  • How he got started helping his clients accomplish some of their Bucket List items.
  • What the Bucket List Campaign is and how it works.
  • An example of how his business friendship with one of his clients made a huge difference for her and her family.

Connect With Bill Cates:

Connect With Lester Matlock:

About Our Guest:

Lester Matlock’s CFP®, CRPC®, APMA® first passion is being a financial advisor and mentor. Mentoring students has afforded him the ability to pay forward the guidance and counseling he received as a student. Extreme fitness and mixed martial arts are his most common pastimes when he and his wife are not traveling. He’ll confess, collecting cuff-links (especially vintage) has fast become a favorite hobby of his.