Tag Archives: #Coaching

Episode #68 Crafting Your Origin Story to Build Trust and Finding Your Niche Market with Dan Brothers, CFP®



Do you have an “origin story”? Are you using it to attract more Right-Fit Clients™ and become more referable?

Have you figured out how to find your niche market – specifically one that’s clearly defined and profitable? Have you moved away from prospecting to attracting people to you?

In this episode of Top Advisor Podcast, host Bill Cates interviews financial advisor Dan Brothers, CFP®, who shares his insights on using his origin story to build rapport and trust with clients. Dan also reveals his strategy for selecting and focusing on a clear target market, that has propelled him to the top echelon among his peers.

Bill & Dan discuss:

  • Utilizing your “Origin Story” to connect with clients and prospects on a personal level
  • The importance of being genuine and authentic in how you communicate your value to prospects and clients.
  • Factors to consider when trying to figure out how to find your niche market in financial advisory.
  • His decision to focus on a niche market of individuals nearing retirement and the subsequent choice of a second niche to focus on asset accumulation.
  • The role of his wife, Ashley Brothers, in defining her own niche with blue-collar-millionaires.
  • …And so much more!

 

Resources: 

Connect With Bill Cates:

Connect With Dan Brothers:

 

About Dan Brothers, CFP®:

Originally from Wappinger Falls, NY, Dan Brothers began his career in 2009. After seeing firsthand what can happen to families after catastrophic loss, Dan joined became an advisor to ensure he would be able to do everything in his power to help individuals and families prepare for what lies ahead.

Dan has built his practice in the North Shore of Boston over the last decade plus. The practice is focused on individuals and families within 5 years of their desired retirement goals.


Feature

Episode #65 Beyond Financial Planning: Integrating Life Coaching into Your Practice with Abbey Henderson, CFP®️ RLP®️ CPCC®️ CAP®️ AEP®️



It is my sincere hope that you are not attempting to do financial planning without gaining the full context of your clients. 

Our guest on this next episode of Top Advisor Podcast, Abbey Henderson, has coined the phrase, “Authentic Wealth.”

In a nutshell, Authentic Wealth is bigger than just financial accumulation and management. It recognizes the interconnectedness of all aspects of life.  It is created when your five key resources (Finances, Mindset, Relationships, Health, and Time) are aligned with your values and your vision. These resources are used to achieve the impact you want to have on yourself, your family, your community and the world.

Everyone – advisors and their clients – should consider embracing and using this concept of Authentic Wealth.

In this episode, Referral Coach Bill Cates interviews Abbey Henderson, CFP®, CEO, Wealth Advisor & Coach, Abaris Financial Group. Abbey explains her holistic approach to financial planning that integrates life coaching. 

Discover the success behind Abbey’s “Five Lever Friday” newsletter, offering weekly insights into improving various aspects of life. They also explore the role of podcasting in building authentic connections with Abbey’s audience, serving as a powerful referral tool.

Bill and Abbey discuss: 

  • Abbey’s model of Authentic Wealth
  • How Abbey’s holistic approach has made her more referable and helped her accelerate the growth of her business.
  • Her decision to become a Certified Life Planner and Certified Life Coach and how it has added results-producing depth to her financial planning.
  • Common limiting beliefs and mistaken assumptions around money and how she helps clients overcome their ability to sabotage results. 
  • Her decision to start a podcast, the initial hesitations, and the role of ProudMouth in helping her launch the podcast.
  • How podcasting serves as a tool to create more referrals, while helping build trust and credibility with clients/prospects – even before the first meeting.
  • …And more!

 

Resources: 

Connect With Bill Cates:

Connect with Abbey Henderson: 

About Abbey Henderson:Abbey Henderson, CFP®️ RLP®️ CPCC®️ CAP®️ AEP®️ is the CEO, Wealth Advisor & Coach of Abaris Financial Group LLC. She strives to help her clients live their best lives. To figure out what lights them up, how they will feel most fulfilled, and leave a legacy they are proud of. Matching resources to dreams is her specialty. In 2001, she decided it was time to follow her dream of being an entrepreneur and Abaris Financial Group was born. They’ve since grown from Abbey alone in a small office to a six-person staff with over 175 clients.


Feature

Ep. #22: The 3 Roles Any Entrepreneur Financial Advisor Must Play



In business, when you hear someone talk about the CEO’s role in a company, your first thought is that they’re the leader and top decision-maker for the company. 

What if we told you that there are two other integral roles in a company that also fall under the CEO umbrella? 

In this episode, Referral Coach Bill Cates speaks with Travis Chaney, CEO of Dynamic Directions (D2). Bill and Travis talk about the three essential CEO roles in a company that every entrepreneur financial advisor should know about.

Bill and Travis discuss: 

  • The difference between an entrepreneur financial advisor and a non-entrepreneur advisor.
  • How the three CEO roles contribute to your business growth.
  • What does the concept “Client Experience” mean and why is it so important?
  • Something you can start doing with your clients today to add to their experience, create strong loyalty and make you highly referable.
  • And much more!

Resources:

Connect With Bill Cates:

Connect With Travis:

About Our Guest:

Travis is the CEO of Dynamic Directions (D2), a coaching and consulting firm working exclusively with successful financial advisors – helping each one of them build an extraordinary practice and an extraordinary life and practice for financial advisors. 

Travis is a former award-winning financial advisor who consistently ranked in the top 1.5% of financial advisors at his broker-dealer. Travis is also the author of Turbo Growth: Proven Strategies to Create an Extraordinary Life and Financial Planning Practice, and has just released his latest book: The 3 CEOs – The Three Most Important Roles Entrepreneurial Financial Advisors Play.

Travis lives in Owensboro, Kentucky, with his wife Christy, son Ryland, and two daughters Lucy Jagoe, and Stone. He is a bourbon enthusiast and a country music songwriter.